Catalogo dei Corsi di studio

The course aims to provide students with the managerial tools needed to construct, analysis and evaluation of the Business Plan. Therefore, will be investigated the main problems of business management, both qualitatively and quantitatively.

Programme

The strategic management and planning
2. Tools of strategic formulation and planning
3. Strategic scorecard and key performance indicators
4. Strategic planning and business plan
5. The construction of business plan in the company start-up phase
6. The construction of business plan for the evaluation of businesses
7. Analysis and assessment of the business plan
8. Performance measurement of the business project
9. Operative construction, analysis and assessment of a business plan*
10. The Business Model Canvas to focalize the business idea
11. Intangible assets, included smart technologies, in the business system and in the business plan
12. Corporate Industrial Plans
13. Non-financial information, sustainability and climate-change in the business plan**

*Students attending the class of Business Plan with 9 CFU will develop an additional section in the simulation of the business plan based on the sustainability report by point 13.

Adopted texts

1) Brusa L., Mappa Strategica e business plan, Giuffrè Editore, 2011
2) Materiale relativo ai punti 10, 11, 12, 13 del programma a cura del docente
3) Materiale e letture integrative e casi di studio a cura del docente, tra cui:
- Lombardi R. (2019), Knowledge transfer and organizational performance and business process: past, present and future researches, Business Process Management Journal, vol. 25, No. 1, pp. 2-9
- Lombardi R., Trequattrini R., Russo G. (2016), Innovative Start-Ups and Equity Crowdfunding, International Journal of Risk Assessment and Management, vol. 19, n. 1/2, pp. 68-83

Bibliography

1) Brusa L., Mappa Strategica e business plan, Giuffrè Editore, 2011 2) Materiale relativo ai punti 10, 11, 12, 13 del programma a cura del docente 3) Materiale e letture integrative e casi di studio a cura del docente, tra cui: - Lombardi R. (2019), Knowledge transfer and organizational performance and business process: past, present and future researches, Business Process Management Journal, vol. 25, No. 1, pp. 2-9 - Lombardi R., Trequattrini R., Russo G. (2016), Innovative Start-Ups and Equity Crowdfunding, International Journal of Risk Assessment and Management, vol. 19, n. 1/2, pp. 68-83

Prerequisites

not required

Frequency modes

optional

Exam modes

oral exam