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Communication of cultural heritage and territory

Course objectives

The course includes the learning theories and methods for the digital heritage and a collaborative production of digital heritage websites. The course aims to acquire the skills of application of the above knowledge for the study of tourism heritage resources in both business and institutional framework. Students must be able at the end of the course to formulate independent judgments on socio-economic and cultural topics and to contextualise them in the professional framework of reference. They will develop and experiment with communication techniques and market promotion based on the acquired technological knowledge and applying the acquired knowledge also to the advanced management of a list of highly qualified bibliographic sources.

Channel 1
MARCO RAMAZZOTTI Lecturers' profile

Program - Frequency - Exams

Course program
Communication in archaeological, historical and artistic research in the 19th, 20th and 21st centuries Archaeology can be a tool for communicating the history, art, existence and coherence of individual and collective memory; it can also communicate the role of archaeologists in the process of recomposing the space-time categories. The course aims to analyze the various approaches used by researchers to present archaeological discoveries, historical interpretations and artistic documents from the last century; discoveries and interpretations influenced by events (wars, agreements, treaties) and by political, social and economic processes (colonization, decolonization) as well as technological progress.
Prerequisites
no
Books
Bibliografia Ramazzotti M., Archeologia, arte e paesaggio tra Asia occidentale e Mediterraneo orientale ca. 4500-323 a.C., Mondadori Università, Milano 2025. Ramazzotti M., La comunicazione nella ricerca archeologica e storica: una riflessione teorica «Bollettino di Archeologia», XV/2, 2024, pp. 09-16. Ramazzotti M., Archeologia e Semiotica. Linguaggi, codici, logiche e modelli, Bollati Boringhieri, Torino 2010. * Testi di approfondimento verranno forniti nel corso delle lezioni.
Frequency
Attendance is recommended, the non-attending program must be agreed directly with the teachers.
Exam mode
Oral test Project evaluation Internship evaluation
Bibliography
Bibliografia Ramazzotti M., Archeologia, arte e paesaggio tra Asia occidentale e Mediterraneo orientale ca. 4500-323 a.C., Mondadori Università, Milano 2025. Ramazzotti M., La comunicazione nella ricerca archeologica e storica: una riflessione teorica «Bollettino di Archeologia», XV/2, 2024, pp. 09-16. Ramazzotti M., Archeologia e Semiotica. Linguaggi, codici, logiche e modelli, Bollati Boringhieri, Torino 2010. * Testi di approfondimento verranno forniti nel corso delle lezioni.
Lesson mode
Didattica english friendly
  • Lesson code10592539
  • Academic year2025/2026
  • CourseSustainable tourism science
  • CurriculumMANAGEMENT E GESTIONE DELLE IMPRESE TURISTICHE
  • Year3rd year
  • Semester2nd semester
  • SSDSPS/08
  • CFU6