Sustainable tourism science

The course focuses on main media sciences theories and intends to deepen information and advertising fields as well as basic theories, methodologies, and practices for communicating cultural heritage and territories and designing heritage communication systems. Learning is aimed at acquiring skills for the knowledge application to the study of cultural heritage resources in work and institutional context. Students should be able at the end of the course to make autonomous judgements on socio-cultural topics and contextualize them in the professional reference frame. They will develop pragmatic communication skills related to ICT (information and communication technologies)."